Opensurvey vs Medallia

Customer experience management with AI, from what to measure to the insights that move your metrics

Medallia is enterprise infrastructure for unifying experience signals across the company. Dataspace is a consumer intelligence platform where AI works with you through the entire process, from designing the metrics to measure through collection, analysis, and reporting.
Opensurvey Dataspace

A platform focused on collecting customer experience data and drawing out insights. AI runs the entire process: metric design, survey creation, analysis, and reports

Medallia

An enterprise CX/EX management platform that connects and analyzes company-wide experience signals: surveys, contact-center records, and digital behavior

Opensurvey
Dataspace

Practitioners looking for a Medallia alternative usually share the same concerns. They want to manage customer experience with data, but the enterprise contract is a stretch, and even after adopting it, the most important question — which experiences do we measure, with which metrics? — is still theirs to answer.

Medallia is an enterprise CX/EX platform that connects and analyzes customer feedback from surveys, contact-center records, and digital behavior data. Surveys are one collection channel among many; its strength is unifying experience signals across the company. It has recently launched AI features that answer questions about your data as well. But with that breadth, sales consultations are mandatory, quotes reportedly start in the tens of thousands of dollars, and metric design is either your organization’s job or a separate consulting expense.

Opensurvey Dataspace focuses on collecting customer experience data and drawing out insights. The AI researcher designs the metrics and the survey; after collection, the AI analyst plans and runs the analysis and completes a report with visualized charts. Data beyond the survey, like customer profiles and purchase records, can be analyzed alongside. If you need infrastructure that unifies signals across the company, Medallia is the tool. If you want an AI that knows your customers working with you from the start of the insight journey to the end, it’s Dataspace.

오픈서베이를 선택하는 3가지 이유

오픈서베이를 선택하는
3가지 이유

1
1
A consumer research specialist AI designs ‘what to measure’

Customer experience management succeeds or fails on metric design. With Medallia, your organization either decides this itself or pays for consulting. Give Dataspace the background — which service, which customer experience, and for what purpose — and the AI researcher proposes the metrics to measure and builds the right survey to measure them.

2
2
Once collection ends, an AI analyst runs everything from analysis planning to reporting

Once the data is in, the AI analyst plans and runs the analysis on its own, surfacing customer experience trends and improvement insights. The result is a flexible report with visualized charts, and you can keep exploring by asking the data questions in chat. No separate analysis tools or dedicated analysts required.

3
3
Start for free, upgrade when you need to

Medallia runs on quote-based contracts through sales consultations, reportedly starting in the tens of thousands of dollars. Dataspace starts free; when you're ready, expand with a self-serve plan or request a sales meeting. Whatever your organization's size, you can start measuring customer experience today.

이럴 땐 무엇을 선택해야 할까요?

오픈서베이
  • Teams that want to start measuring customer experience but don't know which metrics or questions to begin with — the AI researcher designs it at an expert level

  • Hands-on teams that need trends and improvement insights from experience data without a dedicated analyst — the AI analyst completes the report

  • Organizations that want to start free and scale as needed, without enterprise contracts and consulting fees

  • Teams that want to analyze survey responses together with customer profile and purchase data

오픈서베이
  • Teams that want to start measuring customer experience but don't know which metrics or questions to begin with — the AI researcher designs it at an expert level

  • Hands-on teams that need trends and improvement insights from experience data without a dedicated analyst — the AI analyst completes the report

  • Organizations that want to start free and scale as needed, without enterprise contracts and consulting fees

  • Teams that want to analyze survey responses together with customer profile and purchase data

Medallia
  • Large enterprises that need one infrastructure unifying experience signals across channels: contact-center records, digital behavior, and survey feedback

  • Organizations running call-center quality management and employee experience (EX) on a single platform

  • Cases that need standardized, multi-country global CX programs

  • Organizations that already have their measurement framework and mainly need always-on collection, alerts, and closed-loop operations

Medallia
  • Large enterprises that need one infrastructure unifying experience signals across channels: contact-center records, digital behavior, and survey feedback

  • Organizations running call-center quality management and employee experience (EX) on a single platform

  • Cases that need standardized, multi-country global CX programs

  • Organizations that already have their measurement framework and mainly need always-on collection, alerts, and closed-loop operations

5 min

From metric definition to a polished, well-designed survey

1 min

From customer feedback to insights

200K+

Verified respondent panel in Korea

Compare
Compare
Compare

Opensurvey vs Medallia



Opensurvey

Medallia

Core Use

Collecting customer experience data and drawing out insights

Unified management of company-wide CX/EX experience signals

Metric Design

The AI researcher proposes metrics and designs the survey from background alone

Designed in-house or through separate consulting

Data Integration

Analyze customer profiles, purchase records, and other non-survey data together

Connects and analyzes surveys, contact-center records, and digital behavior data

AI Analysis

An AI analyst plans and runs the analysis and writes visualized reports; chat-based exploration

AI features that answer questions about your data

Pricing Structure

Free to start; self-serve plans or a sales meeting

Quote-based; reportedly starting in the tens of thousands of dollars

Adoption

Start immediately after sign-up

Sales consultation, implementation, and onboarding required



Opensurvey

Medallia

Core Use

Collecting customer experience data and drawing out insights

Unified management of company-wide CX/EX experience signals

Metric Design

The AI researcher proposes metrics and designs the survey from background alone

Designed in-house or through separate consulting

Data Integration

Analyze customer profiles, purchase records, and other non-survey data together

Connects and analyzes surveys, contact-center records, and digital behavior data

AI Analysis

An AI analyst plans and runs the analysis and writes visualized reports; chat-based exploration

AI features that answer questions about your data

Pricing Structure

Free to start; self-serve plans or a sales meeting

Quote-based; reportedly starting in the tens of thousands of dollars

Adoption

Start immediately after sign-up

Sales consultation, implementation, and onboarding required

FAQs
FAQs
Q. What's the biggest difference between Medallia and Opensurvey Dataspace?

The focus of the role. Medallia is infrastructure for connecting and managing experience signals across the company: surveys, contact-center records, and digital behavior. Dataspace focuses on collecting customer experience data and drawing out insights, with AI alongside you from metric design through the analysis report.

Q. Is Dataspace free to use?

You can start with a free plan. As soon as you sign up, you get access to roughly 20 question types and logic editing, data collection, external data upload, AI-based analysis, and automated AI report generation. If you need advanced analysis, branding, and collaboration features, you can choose the Professional plan; if you need organization-wide data asset management, you can choose the Enterprise plan.

Q. Can Dataspace analyze data beyond surveys?

Yes. Through CRM and internal database integrations, Dataspace can analyze customer profiles, behavioral data, and revenue alongside survey responses. If you need infrastructure-level operations that continuously connect signals across many touchpoints, Medallia may be the better fit.

Q. Can survey data containing customer personal information be managed securely?

Dataspace is operated by Opensurvey, which holds four major security and quality certifications: ISMS-P (Personal Information & Information Security Management System), ISO/IEC 27001 (information security), ISO/IEC 27701 (privacy information management), and ISO 20252 (market research). It provides cloud security, per-user two-factor authentication, automatic destruction of personal information, and download permission controls, and lets you set per-project access permissions so only authorized people can access the data.

Not sure where to start with CX measurement? That's fine. Our AI can help.

Not sure where to start with CX measurement? That's fine. Our AI can help.

Just tell us about your service and your goals. Research-specialized AI works with you from design to the visualized report. Start for free today.
Just tell us about your service and your goals. Research-specialized AI works with you from design to the visualized report. Start for free today.

オープンサーベイ株式会社 | 代表 黄喜永 | ソウル特別市江南区江南大路84ギル13、12〜15階 | 02-2070-2110事業者番号 : 106-86-77081 | 通信販売業届出番号 : 2022-ソウル江南-04044

認証番号 : ISMS-P-KISA-2023-027
認証範囲 : リサーチプラットフォームサービス
有効期限 : 2023.7.5 ~ 2026.7.4

著作権 © Opensurvey Inc.

オープンサーベイ株式会社 | 代表 黄喜永 | ソウル特別市江南区江南大路84ギル13、12〜15階 | 02-2070-2110事業者番号 : 106-86-77081 | 通信販売業届出番号 : 2022-ソウル江南-04044

認証番号 : ISMS-P-KISA-2023-027
認証範囲 : リサーチプラットフォームサービス
有効期限 : 2023.7.5 ~ 2026.7.4

著作権 © Opensurvey Inc.

オープンサーベイ株式会社 | 代表 黄喜永 | ソウル特別市江南区江南大路84ギル13、12〜15階 | 02-2070-2110事業者番号 : 106-86-77081 | 通信販売業届出番号 : 2022-ソウル江南-04044

認証番号 : ISMS-P-KISA-2023-027
認証範囲 : リサーチプラットフォームサービス
有効期限 : 2023.7.5 ~ 2026.7.4

著作権 © Opensurvey Inc.